Greetings How To Be fans!

11 March, 2011

Picture of Ronny, Nikki and Art

How To Be’s director Oliver Irving is currently in New York City working on his next feature. Check out his new website for new photos, videos and news on his next project! In the meantime, here’s the latest news on How To Be:

We are excited to announce that Entertainment 1 will be releasing How To Be on DVD in the Netherlands, Belgium and Luxembourg on 15 March.

How To Be is now available to fans in the U.S. for instant view on Amazon Prime, Amazon’s new streaming service! How To Be can be viewed instantly anytime by those who subscribe to Amazon’s premium service in the U.S.

UK fans can catch How To Be on Sky Movies starting from 3:50pm on Friday 18 March.

Stay tuned for news to come soon on the release of How To Be in Japan, Turkey and other countries. Until then, thanks for all of your support!

Life Is Just A Game update

28 July, 2010

This is a back issue of the How To Be mailing list. You can sign up to get these updates in your email.
How To Be DVDs

We’re excited to announce that a 22-minute cut of Life Is Just A Game has been entered into several short film and television festivals. One of those, the NexTv Web Series & Short Film Competition, offers a monthly viewer’s choice Shortcut to the Finals, and the project that receives the most votes by August 10 will get automatic entry into the finals of the overall competition.

We’d love your support to help us get there! Please vote for Life Is Just A Game before August 10, and spread the word among your friends to vote, too!

Attention How To Be fans in Canada!

HMV Canada recently launched PureHMV – a customer rewards program for all Canadian residents. Check out PureHMV to sign up and start earning points that you can redeem for exclusive How To Be items including How To Be t-shirts, film cans, and even a pair of pants worn by Robert Pattinson in the film.

Also, visit Canada’s CD Plus before Monday, August 2 for your chance to win a How To Be poster signed by Robert Pattinson! If you haven’t already picked up a copy of the DVD, you can pick one up there, too!

How To Be DVD Release — and more!

1 December, 2009

This is a back issue of the How To Be mailing list. You can sign up to get these updates in your email.
How To Be DVDs

We’re excited to announce that How To Be is now available for purchase in the United States, Canada, Australia, France and Germany, in addition to the UK!

The United States edition of the DVD from IFC Films

and MPI Media Group features extras including a making-of featurette with behind-the-scenes footage, an interview with star Robert Pattinson, the theatrical trailer, plus a preview of Life Is Just A Game.

How To Be has also been released in Canada by Alliance Films, in Australia by Madman Films, in France by V’ISION and in Germany by Eurovideo and Savoy, who have put out this trailer in German.

Get your copy of How To Be on DVD or iTunes today!

Next month, How To Be will be released in the Commonwealth of Independent States and is set to premiere as part of the British Film Festival in Moscow. Please stay tuned for information on releases in Brazil, Thailand, Korea, Italy and the Middle East!

Life Is Just A Game Web Series Update!

Life Is Just A Game has been released! Written and directed by Oliver Irving, the new web comedy series features Rob Pattinson’s How To Be co-stars, Mike Pearce (‘Nikki’) and Johnny White (‘Ronny’)!

In Life Is Just A Game, Mike Pearce stars as ‘Tommy Delniros’, a former NYPD officer who finds himself leading the private investigation of ‘Earl Grey’, a young English aristocrat played by Johnny White, who is meddling with gangs across New York City. Also acting in the series is How To Be composer Joe Hastings, who not only created original music for Life Is Just A Game, but also plays retired cop ‘O’Neil O’Hara’.

Watch the trailer to get a peek at what’s to come, and then catch up on the first four episodes of Life Is Just A Game!

Become a fan of Life Is Just A Game on Facebook and check out the website for information on the characters, original music and history of the project — and tune in on Tuesday for Episode 5: Friends Like These!

Life Is Just A Game is produced by Duffy Higgins and presented by A76 Productions

Robert Pattinson Autograph Giveaway!

Dreamboat Records has announced that it will be giving away the last five How To Be T-shirts signed by Robert Pattinson!

Just in time for holiday shopping, anyone who buys a copy of the How To Be soundtrack from the Dreamboat Records store during the month of December has a chance to win on of the T-shirts.

How To Be DVD release date in US and Germany

30 September, 2009

How To Be DVD

The long-awaited release of How To Be on DVD in the United States is finally confirmed! IFC Films and MPI Media Group have announced a November 17 on-sale date for the How To Be DVD, which will be available in stores in the U.S. and through online retailers.

The disc will be loaded with bonus material including a making-of featurette with extended takes, behind-the-scenes footage, an interview with Robert Pattinson, plus the theatrical trailer. You can pre-order it before November 17 here.

How To Be will also make its debut in Germany on October 15 on both DVD and BluRay. Film companies Eurovideo and Savoy are releasing the film, which will be dubbed into German and also viewable it in the original English-language format. You can pre-order it before October 15 here.

More international distribution news to come soon. In the meantime, if you’re in Italy pick up a copy of the new September issue of PIG Magazine, which features an interview with director Oliver Irving!

Life Is Just A Game Update

It’s a wrap! After five shoot days in both London and New York City, the filmmakers of How To Be — Oliver, Mike, Johnny and Joe — have completed filming the Life Is Just A Game pilot episodes. The entire production was a blast! Director Oliver Irving is hard at work editing in New York City and we’re all extremely excited to release the episodes later this fall.

For now, check out the Life Is Just A Game website to see the first exclusive photos from the set and new information about the project. Sign up for the Life Is Just A Game mailing list to make sure you’re the first to hear when new photos and preview clips are posted. Plus, you can also become a fan on Facebook and follow the project on Twitter.

A big thank you to everyone in London and New York who helped make the shoots a success, and special thanks to Ray-Ban and Clinique for their generous contributions to the project.

How To Be #1 download on iTunes UK!

19 August, 2009

We were thrilled to see this on the iTunes UK store last week! Thanks to everyone who helped to get us there!

Last few days of HTB on IFC — and announcing Oliver Irving’s next project!

27 July, 2009

This is a back issue of the How To Be mailing list. You can sign up to get these updates in your email.

Last Few Days to Watch How To Be in the U.S.

There are just 2 days left for U.S. Fans to watch How To Be on IFC Festival Direct. The film will be available on demand through this Tuesday, July 28 on BrightHouse, Cablevision, Cox and Time Warner cable providers. A U.S. DVD release of the film is on the way, but don’t miss your chance to see it now!

Next month, fans in South Korea can catch How To Be at the 5th Jecheon International Music & Film Festival, which will be held from August 13-18, 2008.

Director Oliver Irving’s Next Project Announced!

Picture of Oliver Irving

We’re especially excited to announce Oliver Irving’s next directorial project — Life Is Just A Game — a webisode comedy series starring How To Be’s Mike Pearce, Johnny White and composer Joe Hastings, who will also create original music for the project.

Set in present day New York City, Life Is Just A Game will tell the story of Tommy Delniros (Mike Pearce), a young former NYPD officer who longs for a life as the sort of tough NYC cop that existed in the movies of the late 1970s. Kicked off the force for his inability to differentiate life in his fantasy world from reality, Delniros is enlisted to work on the private investigation of a young English aristocrat mixing and meddling with gangs across the city.

Co-produced by A76 Productions and Dreamboat Records, Life Is Just A Game will go into production later this summer in the U.K. and New York City, and is planned for release later this year. We’ll have more details in the coming weeks, so make sure you get all of the updates by signing up for the Life Is Just A Game mailing list and becoming a fan on Facebook.

We’ll be back soon with more news on how to see How To Be all over the world, and if you haven’t already, make sure to get your copy of the How To Be soundtrack through Dreamboat Records, and iTunes.

Pattinson triple bill, soundtrack poster and France release

11 June, 2009

This is a back issue of the How To Be mailing list. You can sign up to get these updates in your email.
How To Be soundtrack poster

On 20 June, UK fans can see How To Be as part of City Screen’s Robert Pattinson special screenings of Twilight, How To Be and Little Ashes.  All three films will be playing together at five cinema locations in the UK. Contact the cinemas for ticketing information.

  • City Screen Picturehouse in York
  • Picturehouse at Fact in Liverpool
  • Harbour Lights Picturehouse in Southampton
  • Clapham Picturehouse in South London
  • Belmont Picturehouse in Aberdeen

In soundtrack news, Dreamboat Records has a limited supply of How To Be soundtrack posters. The design is identical to one of the two designs featured on CD booklets, but these posters will ship unfolded in a poster tube and are blank on the reverse. Size: 24 x 36 cm. Full gloss, 150gms. Three of the first 300 orders will be selected at random to recieve a poster signed by Robert Pattinson! Get yours here now!

And finally, we are happy to announce that How To Be will be released on DVD in France by D’VISION and its distribution partners SND & WARNER in November 2009. More details and news about releases elsewhere will follow soon!

U.K. release and official widget

21 May, 2009

Picture of Ronny, Nikki and Art

Thank you to everyone who came out to see How To Be in U.K. cinemas and helped make those screenings a success! How To Be is now officially available in the U.K. on DVD through Network Releasing and Amazon U.K., and as a download from iTunes. If you’re in the U.S., you can still catch the film on demand on IFC Festival Direct. Releases are coming to other parts of the world soon.

The team at IFC Films in the U.S. have created a How To Be widget that helps you spread the word about How To Be quickly and easily, and it’s available now for Facebook, iGoogle, MySpace, Twitter and more! Grab it here to share it with your friends and to watch an exclusive interview with Robert Pattinson talking about the film.

The U.S. and U.K. releases and screenings have generated a lot of great media coverage of How To Be. Check out this recent article on the film from director Oliver Irving’s hometown paper, The Sheffield Telegraph!

Also, take a peek at the Director’s Diary section of our website, which has been updated with video clips from U.S. Tour screenings and Q&A sessions, to catch a glimpse of life on the road with Oliver, Joe, Mike and Johnny!

Visit our store at Café Press for new How To Be merchandise, and don’t forget to get your copy of the How To Be soundtrack. Scoop up the CD from Dreamboat Records or download it from iTunes to get the exclusive music video for “Chokin’ on the Dust,” including behind the scenes footage from the film. The soundtrack is also available in stores and on Amazon U.S., Amazon U.K.

Director’s diary updates

14 May, 2009

We’ve added footage from several of the recent U.S. screenings to the Director’s Diary section of the website:

UK DVD release and screenings

7 May, 2009

This is a back issue of the How To Be mailing list. You can sign up to get these updates in your email.
Picture of Ronny, Nikki and Art

We’re excited to announce the release of How To Be in the UK!  The film will be available from Network Releasing on DVD and iTunes download beginning 18 May 2009. The DVD is available for pre-order now from Amazon, Play and other DVD retailers. If you aren’t in the UK then don’t worry, the DVD will hopefully be available all over the world soon. You are welcome to order the UK version right away if you can’t wait, but please check your DVD player is compatible.

Leading up to the UK DVD release, there will be several UK screenings of How To Be in May. We’re in the process of sorting a few final details, but see the See the film page for the latest list of dates and cinema locations, and stay tuned for updates, and hope to see you there!

How To Be can now be viewed on demand in the U.S. on IFC Festival Direct, where the film will be available for the next 3 months! Don’t miss your chance to see the much anticipated film.  See the IFC website for details of cable providers.

Don’t forget to get your copy of the How To Be soundtrack, which officially went on sale this week! Get the CD including a How To Be poster from Dreamboat Records or download the collection from iTunes, where you’ll also get the exclusive music video for the song “Chokin’ On The Dust,” which is performed by Robert Pattinson.

Plus, check out this new People.com interview with How To Be director Oliver Irving.

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